Jazz Up Your LinkedIn Profile in 5 Easy Steps

If you are going to use your LinkedIn profile to promote yourself or your business, be sure you jazz it up a bit.  Make sure your content is informative and interesting and that you use the new features and tools to add color and content. Even if you don’t want to spend much time on LinkedIn, try our 5 easy steps. They will give your profile depth and make you more interesting to your connections. 1) Make sure you profile is complete with present and previous positions, education, awards and specialties. 2) Give and request recommendations and endorsements.  Write thoughtful recommendations for connections that point out an exceptional or unique circumstance or attribute. Don’t be shy, request recommendations from connections that will share your talents and achievements. The new Skills and Expertise Endorse from your contact's profile page is a quick, easy way to show your … [Read more...]

For Business Email You Need a Domain Name

Create a web presence and brand for your company by using your own domain name A domain can help establish credibility by showing you are a real company with real employees, products and services. [The domain name is the part of an email that comes after the @ and identifies a web location. The part before the @ is the user name. For mary@lansystems.com, the user is mary and lansystems.com is the domain. You can go to www.lansystems.com to check the domain to see the type of company, their location and other items that may be of importance to you. Even if you have not built your website, you need a domain and getting one is easy.  There are many online services that allow you to register your name and even post your site. If your business does not already have a domain name that you are using for email, don’t delay.  Choose a service and find a name that suits your business. This is … [Read more...]

After You Outsource, Do This!

By Guest Author Eric Holtzclaw When I work with a company that isn't reaching its full potential, I find there are two common threads that are most often holding that company back. The 1st most common problem is the business owner. They just can't give up control and end up doing things they should hire others to do. That's why I love LAN Systems because the services they offer allow business owners to do what I encourage them to do when I coach them - fire themselves. By letting LAN Systems take over the day to day operations of your technology, you take an important step toward focusing on building your business, not working in it. And the 2nd most common problem? Few companies know who their customer is, and because of that, they aren't doing what they need to support their customer's likelihood to select their business over their competitor or to keep their customer happy … [Read more...]

Inside / Outside

Guest Blog by Robert Minskoff For many years I spent my sales career on the outside. Walking through doors, meeting with customers and prospective customers and doing all the things that come with that type of position. Over the last couple of years I have transitioned almost completely into an inside salesman. The goal of the position is still the same. Acquire new clients and customers and keep existing clients and customers happy and satisfied. While on the outside, one would walk into a business find out some information and pre-qualify them based on the information one did or did not gather. Leave a card or some other type of sales material behind. Unfortunately, the expensive POS literature probably ended up in file 13. Then follow up accordingly. Before I get inundated with emails about how much of a waste of time this sort of activity is, let me say that some of my largest … [Read more...]

LAN Systems CEO Interview for The “Better You” Project

Norcross, GA, August 8, 2012 – Today, LAN Systems CEO Mary Hester was interviewed by Eric Holtzclaw and Susan McMullen for The “Better You” Project, which airs at 1pm on A2Zen.fm. Tired of hearing superficial news about the rich and famous, Susan McMullen and Eric Holtzclaw wanted something that highlights the accomplishments of ordinary people, who are quietly accomplishing great things in their everyday lives. This led them to start The “Better You” Project, which highlights an individual each week to celebrate their accomplishments. This week, Susan and Eric interview Mary Hester, CEO of LAN Systems. Mary brings extensive experience managing a support and service group renowned for its “Best in the Industry” rating and standards.  She is an expert in customer loyalty and retention.  She has designed and delivered numerous training courses and workshops on a variety of topics, … [Read more...]